Procuring talent in energy: A 2024 reality check.

By Jim Wehner, Vice President & General Manager, KellyOCG

The energy industry is undergoing a rapid transformation, driven by the global push for renewable energy, technological advancements, and evolving geopolitical landscapes. Amidst this dynamic environment, securing top talent has emerged as a critical challenge.

Attracting and retaining skilled professionals in energy is increasingly complex. The industry's talent needs have evolved beyond traditional roles like engineering and geology. Today, energy professionals must possess a blend of technical expertise, data analytics proficiency, and strategic acumen. A recent study by the World Economic Forum highlighted that by 2025, energy sector employees will need to acquire an average of 101 new skills to remain competitive.

Competition for top talent is fierce. The allure of higher salaries, innovative projects, and flexible work arrangements offered by tech giants and startups is luring away potential energy industry employees. The Kelly Global Re:work Report indicates that 63% of workers are prioritizing flexibility in their job search, and the energy sector must adapt to meet these expectations.

To navigate these challenges, energy companies must adopt a strategic approach to talent acquisition and development. Key strategies include:

• Redefining the Employer Brand: Emphasize the company's commitment to sustainability and innovation. According to a Deloitte study, 78% of job seekers consider a company's environmental impact when evaluating potential employers.
• Investing in Upskilling: The IEA's World Energy Outlook 2023 highlights the need for a skilled workforce to support the energy transition. By investing in employee training and development, companies can build a future-ready workforce.
• Embracing Diversity and Inclusion: A diverse workforce brings fresh perspectives and innovative ideas. McKinsey's research shows that companies with diverse leadership teams are 35% more likely to outperform industry peers.
• Offering Flexible Work Arrangements: The Kelly Global Re:work report emphasizes the importance of flexibility for attracting and retaining talent. By providing remote work options and flexible schedules, energy companies can tap into a wider pool of candidates.

The energy industry is at a crossroads. By prioritizing talent acquisition and development, companies can position themselves for long-term success.